Your new role

This role is hybrid working, approx 1-2 days in the office, and 3 days at home. 

To oversee the performance and trading of the sofology.co.uk website on a day-to-day basis. 

The role will involve working with our external digital marketing agencies to ensure we are acquiring the right customers through the right digital channels, across paid and organic search, paid and organic social, PR/SEO and online influencers with our social activation team.

Sofology aims to deliver a truly omni-channel purchase experience, so the role will need to balance the goals of delivering an immersive rich online experience, driving footfall to stores, along with maximising e-commerce sales for customers who may or may not have visited a physical store.

A day in the life of...

• Working with our digital agencies to help drive relevant customers to the sofology website

• Working closely with the marketing team to optimise and merchandise the e-commerce website to deliver the online trading plan

• Working with the Head of Conversion Rate Optimisation, Head of CRM and Head of Direct to deliver a world-class omni-channel purchasing experience

• Liaises with Heads of Retail to ensure learnings are shared and utilised as necessary

• Working with the Merchandiser and buying team inline with product launches and life cycle decisions

• Working with the Content Team to ensure assets are correct and aligned for launches/discontinuations.

• Monitoring and recommending changes in the omni-channel journey to maximise sales and revenue

• Developing the online marketing strategy in line with company objectives

In an ideal world...

• Demonstrates commercial impact of managing online trading and integration of digital marketing

• Provides e-commerce project examples

• Excellent attention to detail

• Self- motivated

• 3+ years experience working within a retail e-commerce environment

• Experience of online analytics tools (e.g. Google Analytics)

• Strong knowledge of ppc, seo, social channels with hands-on experience

• Working knowledge of CMS / HTML beneficial

Pay and Perks

• 33 Days holiday + Length of service

• Your birthday off

• Pawternity Leave, Grandparent Leave, Volunteering day Leave

• Professional Qualifications

• Learning & Development

• 30% discount across the group & 15% for friends & family

• High street Discounts with 100’s of great brands 

• Contributory Healthcare

• Pension

• Your Lawyer

• Employee Assistance Programme for all colleagues & your household 

• Enhanced Maternity & Paternity Pay

A little about Sofology

We think choosing a new role and choosing a new sofa have a lot in common. Your old one feels comfy, you’re used to it, and you know exactly where you fit. But a new job - or a new sofa - holds so much potential. Pick the right one and you’ll never look back. You want to feel comfortable, but with enough going on to keep you right on the edge of your seat. Our team is always growing, and we’re constantly shuffling up on the sofa to make room for the newest member of the Sofology family. 

Founded over 30 years ago, we’re true sofa specialists. So much more than just a piece of furniture, we know that a sofa is the one thing that truly turns our customer’s houses into homes.There’s a lot at stake when it comes to guiding our customers to make the right choice for them - that’s why our customer journey is unique in the sofa market. That means no ‘ends next Sunday sales.

Sofology